"The guys at Human were really easy to work with, they were professional and delivered exceptional work, we couldn't be happier with the results. We highly recommended their services!".
- LILI SANCHEZ
Administration and Marketing Co-ordinator,
We had an overwhelmingly positive response to our video from the team at Welcome Residential and also the guests at the launch event.
Since launching, Welcome Residential has continued to grow and expand its property management portfolio while fulfilling its purpose of investing all profits back into essential services provided by the Multicultural Development Association.
100% of our profits contribute to the sustainability of our much-needed programs such as Creative Tracks, which address disadvantage in regional and remote communities while building confidence, hope and resilience.
Profit for purpose
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Check out some of our other case studies below.
Or watch our video showreel here to see what else we got up to in 2017.
not-for-profit real estate
To develop and produce a market-positioning launch video for Welcome Residential, a startup real estate agency catering to culturally diverse property owners, investors and tenants, with all profits invested back into the Multicultural Development Association.
Central to our approach was the message that Welcome Residential was “a new way to do real estate”. Our aim was to create an uplifting and inspirational video to leverage Welcome Residential’s unique business model and to highlight its diverse range of clients, typically underrepresented in real estate marketing.
We chose to demonstrate the values of Welcome Residential by weaving together three stories, showing the journey of three neighbours with very different life experiences: a migrant, a refugee and a 4th-generation Australian, reflecting on their lives while preparing for a neighbourhood BBQ.